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I am a product (UX/UI) designer with a depth of knowledge across a variety of industries.With my work encompassing print to digital and into product, working for magazines and book publishers, design studios and agencies, I manage a range of different stakeholders and uncover multiple user insights to come up with seamless and elegant design solutions.

Most recently I have been an integral part of BlueChilli’s venture studio, coaching startups founders through Design Thinking and Lean Startup methodologies whilst designing their first product. That requires me to to carry out a dual track of both product discovery and delivery, including end-to-end design process, from user research to user interfaces handover to developers, plus branding and a range of workshops around journey mapping and service mapping.

During the past years I had the chance to work with a range of industries and clients, including Mortgage Choice, Fox Sports, APRA AMCOS, Natura (Brazil), and startups in logistics, community building, payment claims, and recruitment.

I am passionate about creating meaningful design and solving problems that can make a difference in people’s life and work. My keen interest in all things design and experience in a range of design disciplines gives me empathy to understand different perspectives and needs of users, clients and stakeholders. It also allows me to have a holistic view of the products and services ecosystem that I combine with my strategic thinking in design and content.

When I’m not designing you will find me surfing locally or hunting perfect waves somewhere around the world. I also have a keen interest in physical and mental well-being, music and literature.